FITUR Sports 2024 focuses on outdoor sports, competition, events and sports business travel

Friday, December 22, 2023

FITUR Sports 2024 will focus on three main areas: Outdoor Sports, Competitions and Events & Sports Business Travel.

The FITUR section dedicated to sports tourism is expanding for this second edition, having announced that there will be three days for professionals led by the main players in the tourism and sports industry.

 The stand space will feature a paddle tennis court and an agenda of activities during the weekend.

FITUR Sports 2024 is the section dedicated to sports tourism at FITUR 2024, the International Tourism Trade Fair to be held from 24 to 28 January organised by IFEMA MADRID. The section has announced that its programme will focus on three main content themes: Outdoor Sports, Competitive Sports and Sports Events & Sports Business Travel.

FITUR Sports will grow significantly in its second edition, in line with the importance of sports tourism in Spain and the world. It’s set to become one of the most important events of the year, as the main players, organisations and professionals who make up the tourism and sports industry have shown keen interest in it.

To meet this growth, it has extended its calendar, adding three professional days (24-26 January). It will also feature a programme of talks and round tables led by the best experts in tourism and sport, who will address the pressing issues and latest trends in the industry, creating spaces for knowledge-sharing and for generating business opportunities. Meanwhile, professionals will have the chance to interact in the networking area, with exhibitors’ tables and work meetings.

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