Saturday, December 23, 2023
Accor Greater China is excited to unveil two significant additions to the Grand Mercure portfolio, a premier brand within Accor’s global hospitality offerings. The Grand Mercure Yichang Waitan is situated in the heart of Yichang City, adjacent to the majestic Yangtze River, while the Grand Mercure Chengdu East marks the brand’s inaugural venture in Southwest China. Notably, Grand Mercure Chengdu East pioneers the Grand Mercure Living concept, a novel extended stay feature.
“Grand Mercure resonates deeply with us at Accor Greater China, embodying a guest experience that harmonizes with Chinese aesthetics, culture, and values,” remarked Gary Rosen, CEO of Accor Greater China. “Of all the Grand Mercure hotels globally, a third are located in Greater China, with over 30 more in the pipeline. We are particularly thrilled to introduce the innovative Living concept, offering a more immersive local experience for contemporary travelers who blend business with leisure, and increasingly opt for extended stays.”
Situated in Chengdu’s Western Financial Innovation Center, at the heart of the Eastern New District’s downtown, Grand Mercure Chengdu East serves as a hub for visitors and professionals from diverse fields including finance, commerce, art, and technology. This new addition to the Grand Mercure family is poised to become a landmark of hospitality, offering unique sensory journeys and fresh cultural insights.
Featuring 346 guestrooms, including 42 serviced residences, Grand Mercure Chengdu East is the first to debut the Living concept. This extended stay option provides spacious serviced apartments, complete with laundry facilities and kitchenettes. The hotel’s sophisticated design, modern amenities, and varied dining experiences are designed to appeal to both locals and tourists, fostering a vibrant visitor mix.
Grand Mercure Yichang Waitan boasts a prime location overlooking the Yangtze River and is conveniently close to Yichang’s Three Gorges Dam tourist area. Yichang is evolving with the modern economy, developing a contemporary logistics center while nurturing its service sector and high-value industries.
With 306 guestrooms, Grand Mercure Yichang Waitan is strategically positioned to support the region’s burgeoning industries, aligning with Yichang’s dedication to environmental stewardship and community care. Guests will enjoy stunning night-time views of the Yangtze River, inspiring them to discover the rich heritage and natural splendor of the Western Hubei region by day.
The new Living concept at Grand Mercure Chengdu East signifies the brand’s entry into the rapidly expanding extended stay market. Leisure and business travelers alike are seeking longer stays to engage more deeply with their destinations, especially younger travelers who blend business and leisure travel. The apartment-style accommodations at Grand Mercure Chengdu East offer an opportunity to immerse in local life in Chengdu, while enjoying the renowned service quality and amenities that define Grand Mercure.
Accor’s global expertise as a leading operator of extended stay and serviced apartment properties is evident in its extensive portfolio, encompassing over 380 properties across 14 brands worldwide.
Friday, December 29, 2023
Thursday, December 28, 2023
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