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Abu Dhabi launches: ‘Find Your Pace’ a unique exploration invitation

Wednesday, December 20, 2023

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Find Your Pace, Abu Dhabi,

Abu Dhabi‘s latest promotional initiative, “Find Your Pace” is a vibrant and inviting call to explore the wonders of this dynamic city. Launched by the Department of Culture and Tourism, this campaign beckons travelers of all stripes to delve into the rich tapestry of experiences Abu Dhabi offers. It’s a journey that takes you from the familiar to the extraordinary, uncovering both the celebrated landmarks and the less-known treasures of the city.

“Find Your Pace” focuses on tailoring your exploration to your preferences.. It’s an invitation to craft a journey that resonates with your interests, whether you’re drawn to historical sites steeped in ancient lore or modern marvels that dazzle the senses. This campaign paints a vivid picture of the diverse activities and experiences waiting in Abu Dhabi, from adrenaline-pumping escapades to tranquil moments in nature, and from deep cultural immersions to peaceful retreats.

The campaign’s narrative is brought to life with the stories of four individuals experiencing Abu Dhabi’s magic for the first time. Their adventures are set against a backdrop of rhythmic beats and vivid imagery, leading them to iconic spots like the serene Al Ain Oasis, the majestic Sheikh Zayed Grand Mosque, the inspiring Qasr Al Watan, the world-famous Louvre Abu Dhabi, the expansive Green Mubazzarah, and the ancient Al Wathba Fossil Dunes.

“Find Your Pace” is more than just a travel suggestion; it’s a reflection of Abu Dhabi’s commitment to offering personalized and immersive experiences. The campaign captures the essence of the city, emphasizing how culture is intricately woven into every aspect of the visitor experience.

The initiative underscores Abu Dhabi’s versatility as a destination. With its three core themes – inspiration, restoration, and excitement – the city promises something for everyone. Whether it’s learning through creative and engaging means, finding solace and rejuvenation, or seeking out thrilling entertainment and adventures, Abu Dhabi delivers all year round. “Find Your Pace” is an open invitation to explore this amazing city at your own pace, in your own style.

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